Pride of our heritage and especially our lovely African patterns is the inspiration behind YaYa+Rule.
Our goal is to showcase these prints, YaYa+Rule offers you warm yet subtle African pattern apparel that you can easily integrate to your wardrobe.
This is an opportunity to introduce our African-Inspired clothing line to those who want to show their pride in a casual way.
Our mission is be part of a dynamic movement promoting an amazing continent and its rich culture, and building a bridge to unify the Black diaspora.
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